CDB Media Case Study

CDM Media

Importer goes end to end business automation with customer EDI and integration of ERP and WMS

CDB is New Zealand’s largest importer and marketer of electrical accessories, lighting and heating appliances, supplying chains like The Warehouse, Mitre 10 and Bunnings Warehouse.

With 1400 line items stored on 10,000 palettes and 250 orders shipping a day, CDB’s distribution centre is one of New Zealand’s busiest and needed to communicate with its customers electronically and manage its warehouse operations better. Flow Software provided the EDI capability between CDB and its customers and provided the integration to the internal systems.

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"The entire warehouse operation now only requires six full-time staff. That’s how few people we need to run a very big warehouse."

Andrew Springford, Company Director, CDB Media


CDB Media Limited


Business Challenge:
Implementing electronic data interchange (EDI) between CDB and its customers and integrating CDB’s internal Warehouse Management System and Accounting System (Exonet).


Effortlessly integrated their warehouse management system (WMS) and MYOB Exo.

The entire operation now requires only six full-time staff.

Flow sits in the middle, tying everything together and automating the business process.


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