Our experience means you’re in good hands

At Flow Software our people are at the heart of what we do. We pride ourselves on building world-class software that is supported by a network of over 400 customers across Australia and New Zealand. We bring our extensive experience to your integration needs, where our simple yet seamless integrations save weeks and months of staff time, improve your customer experiences, and power your business-critical processes and data automation. 

We’re proud to work with global brands like Volvo and Villa Maria. We help local powerhouses like NZ Post, Kotahi, Fliway, Halls and Mondiale keep on trucking, and we have just as much love for the businesses that bring sweetness to our lives like Lewis Road Creamery, Whittaker’s Chocolate and Cookie time.


Humble Beginnings

Flow was created as an integration toolkit to enable fast, easy integration implementation. At the time, the solutions available on the market were costly, rigid and incapable of providing scalability or adapt to the evolving needs of a business. Flow successfully filled a gap in the SME market by providing a cost-effective solution that both facilitated the seamless integration of internal applications while allowing businesses to exchange data with their trading partners.


Expansion into Australia

Flow grew to 180 customers in New Zealand. Further investment was secured to enable expansion into Australia. A new entity, Flow Software, was created as a distributor of Flow in Australia which then morphed over time first into Fusion Factor and then Comestri. 


Building a strong base

Flow grew to over 300 customers in New Zealand and Australia via the direct channel, partner channel and distributor. A number of spin off and add on products were developed and taken to market.


Revitalisation and renewal

Director David Masters was appointed CEO / Managing Director and set about revamping the business and creating and executing on a new strategic and financial plan.

David Masters, CEO & Managing Director

David Masters

Managing Director


New Directions and Focus

Flow implemented an experienced Advisory Board to help with guiding the business and investing in in increased Sales, Marketing and Project Management capability to speed up growth.


Product Refresh

Flow grew to 400 customers and completed a positioning programme that saw unprofitable spin off products shelved. The business refocused on its core product and capability, and positioned for further growth.

A new development team was put together to continue development of the Flow product, and as an investment in building a new, future focussed integration platform that would eventually become Statelake.



Statelake Launched

Flow launches Statelake, a new integration platform developed by Flow Software. Built with modern business and technology needs in mind, Statelake’s robust architecture and rich features make it easy for new customers to implement and existing customers to convert their integrations.




SureSend Launched

In partnership with NZ Post, Flow Software launched Labelling solution SureSend to provide businesses who need high-volume, high-reliability labelling with a robust, proven solution that works both offline and online.


Expansion into Australia

Flow expands further into Australia with new offices and Staff, building a direct sales and support channel with customers in a market that was hitherto sold via partners only.